Role: Design Manager / Creative Direction / Art Direction
Fader Magazine spread featuring DJ Cannon / Design by Jarno Kettunen
Design by Jarno Kettunen
Design by Turner Duckworth
Start spending bitcoin in the real world.
Fold is a mobile payment app co-founded by Matt Luongo, Corbin Pon, and Chris Martin where I currently moonlight as Design Director. Fold allows users to load bitcoin and spend it at physical locations.
Role: Design Director Brand design, UX Design, UI Design
Scholrly was a platform for finding and connecting with researchers. It empowered businesses and academics to find the people and papers that matter.
Role: Design Director Brand design, UX Design, UI Design
An example of expanded search results. One of the key UI features was to display article and expert search results side-by-side and reveal abstracts or extra information in a vertical expansion.
Researchers often need to get very specific and surgical with finding information. The advanced search tool needed to be robust but easy to use. The solution for displaying so many options resulted in a clean, and organized display of fields that could be added in groups or individually.
An expert page displayed statistics, authored papers, and co-authors. Below, even more related data was organized.
A paper or article result page similarly displayed statistics, a full abstract, and all authors.
For users building bibliographies and literature reviews, Scholrly would soon offer Collections: a feature to collect, organize, and publish lists of papers or experts related to a topic of the user's choice.
Presenting Scholrly at StartUp Riot. Photos courtesy of Robert Combier.
SEAGRAM'S ALUMINUM BOTTLE
Seagram's Ginger Ale's latest packaging design was already a masterful and elegant system designed by Hatch. The design needed to accomplish 2 major goals:
1 / Compliment the brand's current packaging VIS 2 / Compliment the Coca-Cola aluminum bottle design strategy.
The process involved stripping the visual architecture to the most iconic Seagram's elements to generate a solution with a premium, bold, and simple look.
Design Manager: Eena Kim Role: Designer
Developed while working at Quo Vadis, this brand film and accompanying website served client SEEBURGER with an entertainment asset to stand out in an understated industry. Filmed in New York.
Role: Art Director, Director of Photography, Editor
American modern dance company Pilobolus asked QUO VADIS to imagine a more immersive user experience for navigating their website. I was challenged with integrating a future-state UX that added depth and dimension to the QV-designed site. Pilobolus is named after a fungus that propels itself with extraordinary strength, speed, and accuracy so I designed this UI concept as nodes that sprouted "spores" of additional content in the spirit of the fluidity, lightness, and quirkiness of the dance company.
This lamp is for the brutal and the sexy with precisely sharp angles and edges, dramatically impaled forms, broodingly abrasive materials, and deceitfully disguised electric conduction.
The concrete base is dyed with iron oxide and polished smooth for a dusky finish. A steel base houses the wires and then transitions them to a pair of aluminum fins that support the precariously perched shade. They continue to conduct electricity through the aluminum shade, cleverly made of two isolated leap-frog patterned tracks for 6 Xenon bulbs. A simple transformer concealed in the base makes for the whole low voltage system safe to the touch. But it does get incredibly hot...
Showcased at Modern Atlanta: Design is Human 2009.
photo by Kevin Byrd
photos by Kevin Byrd
A concentrated, intensely citrus version of Sprite, this mini can packed a flavor that hit your mouth with sweet & sour goodness. Designed in collaboration with Jarno Kettunen, Blast was rooted in the idea of a flavor that want to escape and deliver a hit. The point-of-sale reinforced the idea by giving the mini can some heavy impact.
Designer: Jarno Kettunen Role: Design Manager - Creative + Art Direction
PUMA’s Urban Mobility line of products and accessories were opportune for a party to establish the brand and promote the products. PUMA often throws parties or similar functions to promote their other products, so this fits in line with PUMA’s advertisement culture. Because PUMA targets a very specific audience with this new line of products, the design is very much geared towards the young, hip, mobile crowd most likely to engage with the Urban Mobility line of accessories. The mailer is an invitation with multiple levels of interactivity:
1 / The mailer fold into a VIP wrist band that grants entry into the exclusive party; applying instant use and minimal materials for a mobile target.
2 / The mailer includes a map; a theme from the line and fitting for a mobile target.
3 / The mailer requires accessing PUMA’s website to acquire specific directions to the party venue; this level of interactivity promotes tech savvy VIPs to engage with PUMA’s website to be exposed to the product line prior to the event. This allows PUMA to further advertise their product.
"We're a group of young designers who reject the slacker stereotype of our generation. Instead of waiting for jobs to find us, we're working to learn and begin the monumental project of taking our futures into our own hands as entrepreneurs and innovators."
In 2009, my senior class travelled to Milan to see the best design from all over the world converge at the Salone del Mobile. We interviewed design greats and gathered insights, opinions, and reactions to the state of design at the time.
The name Roji was inspired by The Book of Tea.
Roji never came to fruition as a documentary but did leave a cultural and professional impact on every student, including myself.
"The 'roji,' the garden path, which leads from the machiai (waiting room) to the tearoom, signified the first stage of meditation - the passage into self-illumination. The 'roji' was intended to break connection with the outside world, and to produce a fresh sensation conducive to the full enjoyment of aestheticism in the tearoom itself."
Will McCranie came to Mingle, the cooperative design practice I co-founded with Travis Ekmark, with the need to design packaging for a double EP he wished to release.
Half of the songs had been recorded in the client’s hometown in the rustbelt south. The other half of the songs had been recorded in his new city of residence, New York.
When Will talked about his past and present, the summer days of his youth in his grandfather’s wood-working shop came up as often as the urbanity of his new surroundings.
The design is laser-etched into burled wood veneer. It engages the duality of our client’s journey, pitting digital versus physical, process versus material, and new versus old.
Founded by Hugh Malkin and Adam Wilson, HUGECITY made it easy to find events listed on Facebook in a localized way. A user could define any area on a map and find all events happening that day, that weekend, or specifiy the date. The localized, real-time presentation of events truly supported the company motto: “every city is a huge city.”
HUGECITY asked me to help update and refine the web and mobile experience to reflect Facebook’s event updates while adding additional features and enhancements. Starting with the brilliant brand and UI designs by Randall Arthur Morris, I increased focus on events, integrated more event attributes, and refreshed the brand UI with more modern UI conditions.
HUGECITY was acquired by TimeOut Labs and is now called TimeOut Events. The event display designs I created are still part of the UI. Read about the acquisition here.
Role: Designer, UI & UX
Sprite Films got a big refresh in 2014 both in the program scale as well as visual identity. Developed in-house with Jarno Kettunen, the new VIS refreshed the logo and illustrations. The array of illustrations were based on classic film icons depicted in Sprite dimples to express a digital film revolution. A simple approach of yellow and blue gave depth while working in the background to allow messaging when needed.
We developed many elements including posters, theater cups and bags, premiums, web UI, and of course the VIS.
Role: Design Manager & Designer / Creative Direction / Art Direction
New Sprite Films logo designed for 2014.
Epoxy. The industrial designer's go-to adhesive for prototyping. But what a mess consumer grade epoxy dispensers are. In my junior studio, our "simple tools" assignment seemed like a good time to redesign the common-place syringe style epoxy dispenser.
Inspired by the simplicity of deodorant sticks, a single threaded shaft gently and accurately moves the plunger down. A thick, ergonomic knob is easy to control the speed of the push and retract quickly to preserve the adhesive.
The photo depicts a 3D printed prototype to showcase the thread & plunger movement.
COLLEGE BOARD / TEST DAY SIMULATOR
Created in collaboration with Travis Ekmark, Farbod Kokabi, Aaron Byrd, and David Stuart while working at Armchair Media.
From Armchair: "Armchair stepped in to create a new SAT site to engage students and help them as they prepared for the exam. To make students more at ease with what to expect we created an animated, tongue-in-cheek Test Day Simulator, using humor to give them familiarity and comfort with what they would encounter on test day."